![]() Read more about our product investments in business messaging on our Meta for Developers blog. We also highlighted our click-to-message ads to help customers immediately start conversations with businesses, our CRM platform Kustomer and Meta Business Suite for higher volumes of messages across Facebook, Messenger and Instagram. Recurring notifications will also be available for businesses on Instagram this fall. Founded in 2011, we offer our audience everything from breaking news to reviews to award-winning features and investigations, on our site. You can choose the topics you’d like to let people opt-in to, how often customers can hear from you and shape your content, so your messages are always on-brand and relevant. The Verge is about technology and how it makes us feel. This new capability makes it easy to re-engage people right in the messaging thread and deliver tailored messaging at the best time for customers, whether to hear about special promotions, new product drops or tips and tricks. As businesses acquire new customers and begin to scale operations, there’s incredible opportunity to build loyalty and trust - and we believe this is where the value of messaging really shines. After Facebook’s Bitmoji-style avatars invaded Instagram and Messenger, now they’re coming to Whatsapp, too. ![]() Today we’re announcing a new way for businesses to keep the conversation going with Recurring Notifications. Launching Recurring Notifications on Messenger For smaller businesses using the WhatsApp Business app, we’re building tools so it’s easier to handle an influx of chats as they grow their customer base. Beeper’s universal messaging app tries to corral WhatsApp, iMessage, Telegram, and more - The Verge Vergecast / Podcasts / Apps How Beeper is trying to make sense of all your messaging apps /. When growing a business, you need smart, robust and easy-to-use conversation tools. Mark Zuckerberg announced in a Facebook post that Meta is bringing the broadcast channels feature, currently active on Instagram and WhatsApp, over to Facebook and Messenger. So now, whether a business wants to work with one of our 100+ partners or access our service directly, it will be much faster to get up and running on WhatsApp. With this new API, we’re offering free, secure cloud hosting services so businesses and developers can easily access our service within minutes, build directly on top of WhatsApp to customize their experience and increase their response time for their customers. Today, Mark Zuckerberg announced we’re opening up the new, cloud-based version of the WhatsApp Business Platform, hosted by Meta, to any business across the world. Introducing Cloud-based API on the WhatsApp Business Platform Today at Conversations, our inaugural business messaging event, we discussed how messaging is transforming interactions between people and businesses, and announced new products to make conversations easier. This consumer behavior is accelerating and it’s changing how business gets done. One billion people message with a business each week on WhatsApp, Messenger and Instagram Direct - whether it’s DMing brands, browsing product catalogs, asking for support, or interacting with stories. We are communicating directly with users through WhatsApp about these changes so they have time to review the new policy over the course of the next month.The way people and businesses communicate is changing. WhatsApp remains deeply committed to protecting people’s privacy. The update does not change WhatsApp’s data sharing practices with Facebook and does not impact how people communicate privately with friends or family wherever they are in the world. Though of course, it remains up to the user whether or not they want to message with a business on WhatsApp. To further increase transparency, we updated the privacy policy to describe that going forward businesses can choose to receive secure hosting services from our parent company Facebook to help manage their communications with their customers on WhatsApp. While most people use WhatsApp to chat with friends and family, increasingly people are reaching out to businesses as well. ![]() It provides server-client encryption for group and private chats, and you. As we announced in October, WhatsApp wants to make it easier for people to both make a purchase and get help from a business directly on WhatsApp. Telegram is another great secure messaging app.
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